Welcome to Zurich, the largest city in Switzerland! A global center for finance, banking and commerce that lies on the beautiful Lake Zurich, this city is both picturesque and bustling with business – the best of both worlds! We think Zurich is the perfect location for your next event or incentive trip, so to give you some inspiration we’ve put together this blog of the top incentives in Zurich!

Want to hear more about Switzerland? Read our blog on the top hotels in Zurich here and the top hotels in Andermatt here!

Top Incentives in Zurich

Private Boat Cruise Across Lake Zurich

Paddleboard Yoga Cascais - Sup com Alma

This is undoubtedly one of the top incentives in Zurich and a way to see the destination in sheer style and luxury. Charter a private boat and set sail across lake Zurich with your group, from luxury yachts to charming vintage speedboats, take your pick and then take to the water. We recommend pausing for a dip in the lake in the summer months, just like the locals do! This incentive is so fantastic as it is so highly customisable! From dinner and drinks on board the deck of a luxury yacht as the sun goes down to a brisk ride in a speed boat – whatever you want to do this incentive can be tweaked to suit your needs perfectly!

The Tasting Room – Wine and Tapas bar in Cascais

Discover the home of the world famous, and of course, delicious Lindt Chocolate at the fun and  interactive Lindt Museum. Located next to the historical Lindt & Sprüngli factory, treat your group to spectacular views such as the 9 meter tall chocolate fountain in the entry hall! Of course, it wouldn’t be a  good chocolate museum without plenty to try and the Lindt Museum does not disappoint in this aspect with plenty of tastings throughout and even chocolate making courses.


Eco-louge Palaphita, Dome restaurant Cascais

A must for any wintertime visitors to Switzerland, skiing! There are so many fantastic ski resorts only a stone’s throw from Zurich that a transfer can be arranged to, such as St. Moritz for example. If you want to learn more about skiing in St. Moritz, head over to our blog on the top incentives in St. Moritz here!

Fan of football? You’re in luck! FIFA is headquartered in Zurich and the exciting FIFA Museum is available for your group to take a private tour of. From a World Cup Gallery to a virtual football pitch where you can try and score a goal, there’s plenty in this museum to keep everyone entertained. The museum also has exciting events spaces available for those who want the business and the party to go hand in hand!

Take a Walking Tour of The Old Town or The West

Want to find out more about the history of this beautiful city? Treat yourself and your group to a private walking tour of Zurich’s old town and travel back through over 2000 years of history with your expert guide. From winding cobbled streets and medieval guild houses, to roman baths and fantastic churches – there’s so much to discover about the past of Zurich on this rewarding tour!

Another exciting option is exploring the vibrant, creative, and unexpected side of Zurich by taking a walking tour of the west end of the city. The west is the new, trendy and exciting part of the city, here you will see Switzerland’s longest viaducts, the Technopark – home of trendy new start-ups in Zurich – Schiffbau a factory turned into a theater, and the Prime Tower, which is currently the highest building in Zurich!

Found something that takes your fancy?

Book your next incentive trip or plan your next unique event with the assistance of Panoptic. At Panoptic Events, we deliver world-class experiences cross-sector that amaze and inspire. We have the expertise, network and solutions to assist you with the design and implementation of travel, events, activities, tours, transportation and programme logistics. Simply tell us your story, and we will create your legacy. If you would like to find out more about our services, please get in touch.

Keep up to date with Panoptic Events latest news and activity via our Facebook, LinkedIn, and Instagram sites. You can also check out our latest industry tips and knowledge right here via our Resources page.